四川南河国家湿地公园生态旅游发展SWOT分析及对策探讨SWOT Analysis and Countermeasures for Ecotourism Development of Nanhe River National Wetland Park in Sichuan
李波,柯雯静
LI Bo,KE Wen-jing
摘要(Abstract):
以四川南河国家湿地公园为研究对象,运用SWOT分析方法分析了该湿地公园生态旅游发展的内部优势、劣势和外部机遇、威胁,得出了四川南河国家湿地公园生态旅游发展属于SO型,宜采取增长型战略,并在此基础上提出了四川南河国家湿地公园生态旅游可持续发展的对策与建议。
A thorough analysis was given on the internal advantages and disadvantages as well as external opportunities and threats in developing the ecotourism of Nanhe River National Wetland Park in Sichuan by using the method of SWOT,and the conclusion was drawn that the ecotourism of Nanhe River National Wetland Park in Sichuan belonged to the SO type,suitable for the developing strategy. Therefore,the sustainable development strategies were proposed about the Ecotourism.
关键词(KeyWords):
湿地公园;四川南河;生态旅游;SWOT分析
Wetland park;Sichuan Nanhe River;ecotourism;SWOT analysis
基金项目(Foundation):
作者(Author):
李波,柯雯静
LI Bo,KE Wen-jing
DOI: 10.16779/j.cnki.1003-5508.2018.01.025
参考文献(References):
- [1]田晔莉.城市湿地公园初探[D].北京.北京林业大学,2006.
- [2]崔丽娟,王义飞,张曼胤,李伟,商晓静.国家湿地公园建设规范探讨[J].林业资源管理,2009,(02):17~20+27.
- [3]高红岩.战略管理学[M].北京:清华大学出版社,2007.98.
- [4]令狐克鸿,冉景丞.茂兰自然保护区生态旅游SWOT分析及发展对策[J].西北林学院学报,2009,24(5):224~228.
- [5]蒋卫国,李京,李加洪,谢志仁,王文杰.辽河三角洲湿地生态系统健康评价[J].生态学报,2005,25(3):408-414.
- [6]马冲亚,徐喆,刘吉平.基于SWOT分析的长春南湖湿地公园生态旅游开发研究[J].吉林师范大学学报(自然科学版),2014,(04):144~147+153.
- [7]刘明,张立明,杨茵茵.武汉市入境旅游客源市场分析与开发对策[J].旅游论坛,2011,4(2):91~96.